Legend 27

TheLegend27 is a fictional character appearing on an online ad for the mobile video game Game of War: Fire Age, where several players start talking about the legendary player and their feats. The ad’s transcript inspired a copypasta, which gained traction in middle December 2016.

Origin
On October 5th, 2016, the Game of War official channel uploaded an ad named “Campfire Stories”. In the ad, four players gather around a campfire in order to talk about TheLegend27, a player that keeps defeating them; at the end, one of the players is revealed as TheLegend27. In the following two months, the video gained over 43 million views.

Story
the story goes like this:

What are you guys playing? I’m supposed to be playing Game Of War™ but this one player keeps kicking my ass. Is it TheLegend27?! Yeah, TheLegend27. Who is the legend 27?

Some say TheLegend27 is the first Game Of War™ player ever. Born from fire. I heard, TheLegend27 can hurl a boulder farther than a catapult. I heard TheLegend27 once defeated an entire army with a single blow. But the worst part is, just when you think you’re safe, just when you think you might escape… WHAM!!! Just like that! collective gasps Iphone Notification What? No, no no no, no no no! Iphone Notification That’s impossible! “TheLegend27” has captured my hero! Mine too! Aw you guys, I’m sure it’s not that bad. You have no idea what just happened. I might have some idea. Woman turns around, and powers her device’s screen, showing she is in fact TheLegend27

Spread of The Meme
In the following days, the commercial inspired several copypastas on Reddit, while the original had begun appearing in CollegeHumor and YouTube comments sections. Redditor ohrules submitted an inquiry about TheLegend 27 to /r/OutOfTheLoop on December 11th, 2016. The commercial also inspired several video remixes, which were compiled and posted by EenGamer on the 11th. here's a example (shown on the right).